change is here!

ohk so back to blog after a month or so filled with excitement..but i'm not here to describe all that..i realized that people arent really going to keep checking my blog to know about my experiences..i mean come on they have theirs to boast about..so from apart from mentioning about my life experience ,i’m also gonna write about other general stuff..stuff i feel merits an opinion..and it could be anything..simply anything..so please comment on everything..good or bad...but preferably good..(just kidding, bad comments always welcome)
some of you might have noticed the change in my blog template..that’s to keep up with my idea of change..and as i was uploading the template i thought "why is this necessary?" "why is change necessary" (okay i thought about it before, not while uploading)..and i am not talking about change from 70’s t0 80's to 90's and generations and all...thats obvious..thats evolution. im talking about change that isnt necessary...as in things would keep on going just as well as they were without change occuring. change would just affect the usual process..in a negative or a positive way..
i mean, i changed to increase the traffic on my blog. i know people would argue that the if your content is good, it'd automatically increase traffic...but then why did godrej and videocon changed their years old logo..? even shoppers stop went for a more simple, subtle logo and shedded away with its previous flamboyant one. psycoanalysts say that by changing the logo the brands sent out a message to their customers claiming that the brand was still alive and working for better products. infact sales figures clearly showed the positive affect it had on the brands. infact if i am not wrong godrej is currently in a profit (cant confirm this).
but change is not always positive. look at microsoft. they first launched xp which was one of the most brilliant products ever by microsoft. they were thriving on that when they came up with vista, and the trouble began. it turned out to be one of the most disastrous products for mirosoft. so a product which they launched to compete against the growing popularity of linux kinda backfired. and now to rectify that mistake,MS is now launching win 7 which looks promising but like other MS products, its too early to say. Infact, it just came to my mind, the MS-google rivalry. google launching an OS and microsoft coming up with a search engine...its all about competition though ultimately benefitting us. but both are venturing into new fields and dimensions. i suppose thats how growth occurs. can you imagine tata's ambanis's so successful if they had stuck with one line of products? No, because someone someday would eventually come up with something better.
a person's interest in anything wears out soon. if we dont change to keep them interested in us, we end up doomed. maybe doomed is a strong word but you get the idea. take the example of social networking sites. orkut created a rage..almost everyone from kids to teachers joined orkut..and it was going great until facebook came along and ruined things for orkut. facebook gave a whole new world to discover for the users. and now its twitter which forces people to sum up in 140 words....facebook still stayed in the race because of the quizzes and new games that they launched but orkut refused to change and the outcome is quite clear. orkut went down as quicky as it came up.infact in times such as the present recesiion it becomes all the more important to change to deal with change in economy and even with respect to environment. We need to change to prevent greater changes happening later.
i request you to scroll up and see the title of my post..ringing any bells?? exactly! barrack obama! his entire election campaign centred around the single word 'change'. needless to say it worked for him and today he enjoys the most powerful post in the world. i believe change in everything is very necessary to keep yourself in competition on, to keep up in the race, to keep up in life. and to deal with change occuring elsewhere is equally necessary, "who moved my cheese" was a great book i read about dealing with change and its consequences.
comments are welcome

1 comments:

Rijul | October 1, 2009 at 1:35 AM

But the most ironic part is that the entire human nature is based around resisting change... atleast for most no. of people ..

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